meem Launches “ajeeb” Loyalty Rewards Program

meem, the digital retail banking arm of Gulf International Bank Saudi Arabia, today announced the launch of its “ajeeb” loyalty rewards program in partnership with Visa for the Bank’s Visa credit cardholders in the Kingdom. 

The new and innovative scheme is the result of the Bank’s efforts to provide its customers with the most competitive product and service offering in the market. meem continues to improve ajeeb offerings to suit its customers’ needs. Customers using meem’s Visa credit card, can also benefit from its unique feature of flexible instalment plans starting from 0% with instalment tenures ranging from 3,6,9,12, 18 and 24 months. 

Key benefits of “ajeeb” include:  
•    Earn points daily on all purchases
•    Redeemable rewards in real-time on certain purchases
•     Ability to sign family members up using supplementary cards
•    Points redemption with over 170 merchants in Saudi Arabia, including, air tickets, hotels and car rentals, and hundreds more worldwide. 
 
Acting Head of Retail Banking and Group Chief Operating Officer, Mushari AlOtaibi said; “We’re very excited to introduce “ajeeb”, our new credit card rewards program, which is tailored to bring our customers unique privileges and greater value as part of our ongoing dedication to excellence. The program has been developed in close collaboration with Visa and our customers following our commitment to a client centric approach in everything we do. This allowed us to identify what our customers want and how best we can reward them for their loyalty and continued partnership with meem. This is just the start of some of the many exciting innovations that are on foot at meem and which we soon look forward to announcing.”

Ali Bailoun, General Manager for Saudi Arabia at Visa said: “We are excited to partner with meem to support the launch of their new loyalty rewards program designed to offer unique experiences to the bank’s digitally savvy customers. Reward and loyalty programs such as this not only encourage the repeated and increased use of digital payments but also help grow the Kingdom’s digital banking sector and propel its digital transformation journey as part of Saudi Vision 2030.”